Double Take is Project91's partner for all things social! As their social media team, we attend pop-up concerts, capture content at events, and create scroll-stopping edits to increase followers!
Our team developed a comprehensive content strategy that includes street interviews, DJ highlights, real-time event coverage, and behind-the-scenes footage of their shows.
client name
Project91
2M+
IMPRESSIONS
49.5K+
FOLLOWERS
20+
SHOWS ATTENDED
social media management, street interviews
SERVICES
Events/Hospitality
New York City
INDUSTRY/LOCATED AT
Meet the Client
Project91 is a industry-leading house music event/promoter company in New York City. Known for their incredible events and top tier talent, they host everything from pop ups at Raisin' Canes to concerts in Times Square with house music legends. The brand's dedication to authenticity and community engagement has fostered a loyal following among music-loving New York City consumers.
Our team crafted a dynamic social media presence that highlighted Project91's distinctive aesthetic and brand values. Through a combination of entertainment-focused videos and posts as well as custom-tailored street interviews, our team dives in to make the content magic happen!
WHAT THEY WANTED
project91
Our social media strategy for Project91 focuses on creating authentic street aesthetic that resonates with house music lovers. Through a mix of candid street interviews, educational posts, and behind-the-scenes glimpses of the events, we developed content that feels both entertaining and accessible.
a peek at what we do
the vibe for socials
(this one went viral!)
@PROJECT91EVENTS
the vibe for socials
Our social media strategy for Project91 focuses on creating authentic street aesthetic that resonates with house music lovers. Through a mix of candid street interviews, educational posts, and behind-the-scenes glimpses of the events, we developed content that feels both entertaining and accessible.
(SWIPE FOR our CONTENT)
@PROJECT91EVENTS
“I cried tears of joy when I saw the first post. Thank you for bringing our vision to the world.”
- tanya, olympian meeting
CLIENT LOVE
READY TO ROLL?
We’re a Gen-Z team with an eye for content and a passion for socials.
We believe social media should be fun and full of personality! We are here to think outside of the box, get creative, and try new things! We only take on projects we absolutely LOVE so you can be sure you're in good hands with a team that will be full-service ready-to-go!!
BOOK NOW
