Double Take worked with Genio Della Pizza to showcase their award-winning frozen pizzas, honored as #1 Best Frozen Pizza by The New York Times and sold in Whole Foods, Bristol Farms, and more! Our team captured the artistry and authenticity behind each handcrafted pizza, highlighting the expertise of world-renowned chef Anthony Mangieri, recognized as the #1 Best Pizza Chef globally. We attended demos, launches at Whole Foods, created content with the founder/chef, and created user-generated campaigns.
Consumer Packaged Goods/Food + Bev
New York City
Genio represents the BEST of artisanal pizza craftsmanship, bringing restaurant-quality Neapolitan pizza to homes across America. Under the leadership of acclaimed chef Anthony Mangieri, they have revolutionized the frozen pizza category, maintaining the authentic techniques and quality ingredients that earned them prestigious recognition.
Genio needed premium content that would showcase the exceptional quality and craftsmanship of their frozen pizzas. They needed a social team to work with the founder to create content, attend demos, and manage their social pages!
Our team created a content strategy that emphasized the artisanal quality and authenticity of Genio's pizzas. Through detailed video content, we captured the premium ingredients, perfect char of the crust, and the stunning visual appeal that sets their pizzas apart. The content showcases both the convenience of their frozen pizzas and the uncompromising commitment to quality that has earned them their prestigious rankings. And, we even shot content with the founder while he shared tips, told his story, and highlighted the quality of the pizzas!
Our team created a content strategy that emphasized the artisanal quality and authenticity of Genio's pizzas. Through detailed video content, we captured the premium ingredients, perfect char of the crust, and the stunning visual appeal that sets their pizzas apart.
The content showcases both the convenience of their frozen pizzas and the uncompromising commitment to quality that has earned them their prestigious rankings. And, we even shot content with the founder while he shared tips, told his story, and highlighted the quality of the pizzas!
We believe social media should be fun and full of personality! We are here to think outside of the box, get creative, and try new things! We only take on projects we absolutely LOVE so you can be sure you're in good hands with a team that will be full-service ready-to-go!!