It's A 10 Haircare
social media management + photography
reporting + team calls
campaign photography
community engagement
strategy, posting, + scheduling
social media management
What we did
When It’s a 10 brought on Khloé Kardashian as their brand ambassador and rolled out a full repackaging, they needed social that could keep up. We run their socials channels end to end and brought the whole rebrand to life online.
In just one month, their content hit 20.5M views (up 85.5%) and reached 6.3M accounts. Today we partner across the It’s a 10 family, including Cloud, FAST, and the founder, Carolyn's, page!
About The Project
20M+
views
6M+
views
6%
ENGAGEMENT RATE
retailer + on-site content
Since It's A 10 has been around for 20 years, they want socials to show their expertise in the industry while also keeping up with trends and the fast paced nature of social media!
We are working on building their visual brand world as they prepare for a full rebrand in 2026! This means new product photographer, UGC videos, and everything in between!
a look at our content
the vibe for socials
@itsa10haircare
We became an extension of the It’s a 10 team, taking over their Instagram, Facebook, and Pinterest from strategy to posting. With a celebrity ambassador and brand-new packaging hitting at the same time, we built a content plan that put both front and center, making sure every post felt fresh, cohesive, and unmistakably It’s a 10.
From launch moments to everyday content, we created scroll-stopping Reels, polished product shots, and trend-driven posts that kept the momentum going long after day one. The result was a feed that looked as good as the new bottles, and an audience that couldn’t stop watching.
The Solution
